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  Publishing Business Conference: Reconstructing US News & World Report

  1049 readersBrian Kelly, Editor, US News & World Report Take you through what we did to revamp the brand. Go back to their tag line “news you can use” as a touchstone for what they should do. 1993 was the best year they ever had and sold more ads then Time and Newsweek. Sacrificed quality in

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  Digital Book World: a CEO’s view of the future

  1771 readersJane Friedman, Open Road; Mike Hyatt, Thomas Nelson Publications; Brian Napack, Macmillan; David Steinberger, Perseus Book Groups Friedman: state of industry – vibrant, vital, in midst of secular change. No change in the past like what is happening now. Not a storm, but a tsunami. Nothing will be the same again. 2010 was the end

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  Mobile CRM Apps To Grow 500% by 2014

  639 readersDoes your favorite brand have an app? If they don’t, they probably will soon. Mobile CRM apps, apps that companies introduce to manage relationships with customers, will grow 500 percent by 2014, according to a new report from Gartner. To help companies strategize how they create these apps, Gartner offered some tips. Here is more from the press

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  Are publishing gatekeepers still necessary?

  3214 readersLiterary agent Jenny Bent made an interesting blog post a few days ago, taking on the question of whether traditional publishers are needed as “gatekeepers” anymore. Not too long ago, the conventional wisdom was that such gatekeepers were necessary to prevent readers from being overwhelmed by a flood of poor-quality self-published dreck. But, as Bent

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  New Year’s Resolutions 2013: INFOGRAPHIC

  208 readersOnline investment company Betterment.com has created an infographic called,”New Year’s Resolutions: 2013″, which gives tips on how to succeed at meeting your goals with the help of apps. The graphic has some harrowing statistics about New Year’s Resolutions. For example, while 45 percent of Americans make New Year’s resolutions, only about 8 percent of people actually

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  Behind the Scenes of Book App Creation

  64 readersThanks to the prevalence of tablets and smart phones, apps are increasingly a viable choice for digital publishing.Apps bring library books to readers, textbooks to students, recommendations from social media influencers, and more.But what goes into a successful app? How do profitable storybook apps get made? The first step, story creation, may be the most

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  Seth Godin interview on self-publishing and the problems with traditional publishing

  2507 readersMichael Stelzner at Social Media Examiner has an interesting (and very long) interview with Seth Godin, the marketing guru whose book Unleashing the Ideavirus was an early paean to the power of viral marketing—and who more recently declared he would never again publish another book through a traditional publisher. So Godin has started The Domino

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  Kaplan: Publishers Should Diversify Distribution (Video)

  728 readers By most reports, the vast majority of print- and e-books in the U.S. are sold by two retailers: Amazon and Barnes & Noble. If you’re a book publisher, this makes your life both easy and hard. Easy in that you have to deal with fewer direct customers, which theoretically means less staff and fewer headaches. Hard in

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  UK publishers holding off on implementing agency pricing pending investigation

  1368 readersThe Bookseller reports that the investigation into agency pricing by the UK Office of Fair Trade could hold up any new publishers from switching to agency terms for as long as a year. Although OFT is careful to insist that the mere fact of an investigation should not be taken to mean that agency pricing

• Barney Rosset: The Subject Is Our Patron Saint

  1594 readers INTERVIEWER You’re known in publishing circles to be the only publisher who would say no to a book because another publisher wanted to do it. If you were told that Knopf wanted a book, you’d say, Let them have it. ROSSET Well, that makes sense, because if Knopf could publish it, then it was a Knopf book not